Why a CRM What is Bitrix24 How it works Features Plans Book a demo
Bitrix24 — set up right by Upnext Career & Penpapper IT Solutions

Stop losing customers to sticky notes and spreadsheets.

Bitrix24 is the all-in-one CRM that captures every lead, tracks every conversation, and automates the follow-ups your team keeps forgetting. We make it work for how your business actually sells.

1 platform, not 6 tools Free plan to start Live in days, not months
Deal wonAutomated by robot
New leadWhatsApp → CRM
SALES_DASHBOARD // LIVE
Pipeline value
₹42.8L
Won this month
+31%
Conversion rate
18.4%
RMRohan Mehta — Enterprise planWON
PNPriya Nair — Proposal sentHOT
KSKaran Shah — New enquiryNEW

One workspace replaces

SpreadsheetsWhatsApp chatsEmail threadsCall logsTask listsReminders
Who actually builds this for you

Penpapper IT Solutions — your Bitrix24 implementation partner

Penpapper IT Solutions is the sister company of Upnext Career (OPC) Pvt Ltd, and handles every part of your Bitrix24 rollout: pipelines, automations, WhatsApp & telephony integration, data migration and team training. Penpapper will implement Bitrix24 for you really well, exactly as per your requirement.

Talk to Penpapper
The problem

Without a CRM, your best leads quietly leak away

It rarely feels like a crisis. It's a missed follow-up here, a forgotten enquiry there. Add them up over a quarter and it's the difference between a good month and a bad one.

Leads scattered everywhere

An enquiry lands on WhatsApp, another in email, a third on a call nobody logged. No single list means no one is sure who to chase.

Follow-ups slip through

The sale is usually in the fifth touch, not the first. Without reminders, your team stops at two and the lead goes cold — or to a competitor.

No idea what's working

Which source brings real buyers? Which rep is stuck? Where do deals die? On spreadsheets, you're guessing. Guessing is expensive.

What a CRM does

A CRM is one shared brain for every customer

It captures every lead automatically, keeps the full history in one place, reminds your team what to do next, and shows you exactly where money is being made or lost. That's the whole point — and it's why teams that adopt one consistently sell more.

0%higher sales, on average, once teams adopt a CRM and use it consistently
0%jump in productivity when reps stop switching between disconnected tools
is a commonly cited return for every rupee invested in the right CRM
The platform

So, what is Bitrix24?

Bitrix24 is a business operating system. At its core it's a CRM — but in the same login you also get tasks, projects, team chat, video calls, a website builder and automation. Most companies buy five separate tools to do this. Bitrix24 replaces all of them.

  • Cloud or on-premise. Start free in the cloud, or self-host on your own server for full data control.
  • Used by 15M+ organisations. From two-person startups to enterprises, across every industry.
  • Works on any device. Full-featured web app plus native mobile apps, so your team sells from anywhere.

CRM

Leads, deals, contacts and pipelines in one place.

Tasks & Projects

Kanban, Gantt, deadlines and workload built in.

Contact Center

WhatsApp, calls, email and chat — all into the CRM.

Automation

Robots and triggers do the repetitive work for you.

How it functions

Watch a lead move through the pipeline

Every enquiry becomes a card. As it moves through stages, Bitrix24's robots fire off real actions automatically — no one has to remember to do them. Run the simulation below.

▸ Interactive demo — press "Advance deal" or turn on autoplay

Sales pipeline

STAGE 1 OF 4 · LIVE
0%
New lead1
RM
Rohan Mehta
Website enquiry · ₹1,20,000
₹1,20,000
Lead auto-assigned to a rep
Welcome message sent instantly
Contacted0
Follow-up call task created
Reminder scheduled if no reply
Proposal sent0
Proposal & quote generated
Senior rep assigned on high value
Won 🎉0
Invoice generated automatically
Onboarding tasks created for the team
Automation ready. Advance the deal to watch robots fire.
Under the hood

Everything Bitrix24 gives your team

Six core areas, one login. Tap through to see what each one actually does.

A CRM that fits how you actually sell

Build unlimited pipelines for different products or teams. Every lead, deal, contact and company lives in one record with its full history — calls, emails, chats and documents attached.

  • Visual Kanban pipelines you can customise per team
  • Quotes and invoices generated straight from a deal
  • Custom fields to match your exact process
Deals
PIPELINE · 12 OPEN
Priya Nair — Acme RetailProposal sent · ₹1,45,000
Open
Rohan Mehta — Northline CorpPayment received · ₹1,20,000
Won
Karan Shah — Bluewave Pvt LtdContacted · ₹98,000
Open

Every channel lands in one inbox

Connect WhatsApp, Instagram, Facebook, live chat, email and telephony. A message from any of them opens — or updates — a CRM record automatically. Nothing gets lost between apps.

  • Built-in cloud telephony with call recording
  • WhatsApp and social messages tied to the right contact
  • Website chat and CRM forms that create leads instantly
Omnichannel inbox
4 CHANNELS · CONNECTED
WhatsApp"Do you have availability this month?"
New lead
EmailReply from Priya Nair.
Linked
Inbound callRecorded · 4:12 · Karan Shah
Logged

Robots do the work nobody enjoys

Set a rule once and Bitrix24 runs it forever. When a deal enters a stage, a robot can send an email, assign the rep, set a reminder or move the deal on. Triggers react to what your leads do.

  • No-code robots on any pipeline stage
  • Auto-assign leads by source, region or workload
  • Full business-process designer for complex flows
Robots on "Proposal sent"
3 ACTIVE
Send proposal emailFires instantly on entry
On
Reminder to follow upAfter 2 days, no reply
On
Assign to senior repIf deal value > ₹1,00,000
On

Turn every deal into action

A won deal usually creates work: onboarding, documents, delivery. Bitrix24's tasks and projects live in the same place, so nothing falls between "sold" and "done". See workload, deadlines and dependencies at a glance.

  • Kanban, Gantt, calendar and workload views
  • Recurring tasks and checklists for repeatable work
  • Time tracking and deadlines tied to each deal
Onboarding — Rohan Mehta
4 TASKS · 2 DONE
Collect documentsCompleted today
Done
Verify paymentCompleted today
Done
Generate account setupDue tomorrow
Open

Finally, answers instead of guesses

Bitrix24 reports on the questions that decide your quarter: where do deals stall, which source converts, how is each rep performing, what's your real forecast. Dashboards update live as your team works.

  • Sales funnel and conversion at every stage
  • Source and campaign ROI, not just click counts
  • Custom dashboards built for your team
Conversion by stage
LAST 30 DAYS
New
Contact
Proposal
Won

CoPilot, your AI assistant inside the CRM

Bitrix24's built-in AI summarises calls, drafts replies and fills in deal notes for you. It turns a recorded conversation into next steps, so reps spend time selling instead of typing.

  • Automatic call transcription and summaries
  • Draft emails and messages in your tone
  • Suggested next actions on every deal
CoPilot summary
CALL · 4:12 · KARAN SHAH
Interested in Standard planWants payment options, decides this week
AI
Next stepSend payment breakdown + follow up Fri
Drafted
The payoff

How Bitrix24 helps you, exactly

Features are only interesting because of what they change on the ground. Here's what shifts once it's running.

01

No lead ever gets forgotten

Every enquiry from every channel becomes a tracked deal with an owner and a next step. Follow-ups happen because the system won't let them slip.

↑ More conversions from the same leads
02

Your team saves hours a week

Robots handle the emails, reminders and hand-offs your reps used to do by hand. That time goes back into actually talking to customers.

↓ Less admin, more selling
03

You can see the whole business

Live dashboards show pipeline, forecast and rep performance. You make decisions on numbers, not gut feel, and you spot problems early.

◎ Clear visibility, end to end
04

Nothing lives in one person's head

When a rep is on leave or leaves for good, the full history stays in the CRM. Anyone can pick up the relationship without missing a beat.

⚑ Knowledge stays with the company
05

You stop paying for six tools

CRM, chat, tasks, calls, forms and a website in one subscription. Fewer logins for your team, one bill for you, everything connected.

₹ Lower total software cost
06

It grows with you

Start on the free plan with a small team. Add users, pipelines and automation as you scale — without ripping out and replacing your system.

↗ Scales from 2 to 2,000+ users
Pricing

Plans for every stage of growth

Bitrix24 pricing is a flat rate per organisation, not per user — every plan includes all its users at one price. Figures below are official bitrix24.in cloud rates.

Monthly Annually save up to 20%
Free
A no-cost way to explore Bitrix24 before upgrading.
₹0/forever, 1–2 users
  • 5 GB storage
  • Basic CRM (deals & contacts)
  • Tasks — Kanban & Gantt
  • Shared calendars, chat & video
Start free
Basic
For solo founders or small teams getting off the ground.
₹2,390/org/mo, includes 5 users
  • Everything in Free, plus 24 GB storage
  • Sales pipelines & recurring deals
  • Email integration & telephony
  • Web form designer & website builder
Get a quote
MOST POPULAR
Standard
For mid-sized businesses expanding their operations.
₹5,990/org/mo, includes 50 users
  • Everything in Basic, plus 100 GB storage
  • Sales automation & unlimited leads
  • Invoices, estimates & online payments
  • WhatsApp marketing & e-commerce
Book a demo
Professional
For scaling companies — automation and AI everywhere.
₹11,990/org/mo, includes 100 users
  • Everything in Standard, plus 1,024 GB storage
  • AI-powered sales & workflow automation
  • RPA, e-signature & HR management tools
  • Advanced analytics & call tracking
Talk to us

Need Enterprise (250+ users, from ₹23,990/org/mo billed monthly or ₹19,190/org/mo billed annually) or the self-hosted edition? Penpapper IT Solutions will help you pick the right tier. Prices sourced directly from bitrix24.in cloud pricing (March 2026); Bitrix24 revises INR pricing periodically — we'll always confirm current rates on your demo call.

FAQ

Questions, answered

Still unsure? Book a demo and we'll walk through it with your own use case.

Those work until you have more leads than one person can remember. A CRM keeps every conversation, reminder and number in one shared place — so growth doesn't mean more things falling through the cracks. It's the upgrade you make before the chaos, not after.

The free plan is genuinely free, with unlimited users and real CRM features — many small teams run on it for years. You upgrade only when you need advanced automation, telephony, marketing or higher limits. There's no per-user trap on paid plans either; pricing is per organisation.

A basic CRM can be live the same week. A properly configured system — your pipelines, custom fields, WhatsApp and telephony connected, robots automating follow-ups — usually takes days to a couple of weeks depending on complexity. That configuration is exactly what Upnext Career and our implementation partner, Penpapper IT Solutions, handle for you.

Yes. Bitrix24 has a large marketplace of apps plus an open REST API, so it connects to WhatsApp, telephony providers, payment tools, Google services and custom systems. If an integration doesn't exist off the shelf, it can be built.

Both are available. Cloud is fastest to start and needs no maintenance. The on-premise (self-hosted) edition gives you complete control over where your data lives, which some businesses prefer for compliance. We'll help you choose based on your needs.

Penpapper IT Solutions — the sister company of Upnext Career (OPC) Pvt Ltd — is our dedicated Bitrix24 implementation partner. Penpapper will implement Bitrix24 for you really well, exactly as per your requirement: pipelines, automations, integrations, data migration and hands-on team training, all handled end to end.

See Bitrix24 running on your business

Book a free 30-minute demo. We'll map your sales process to Bitrix24 and show you exactly where it saves time and wins deals — no jargon, no pressure.

SET UP RIGHT · TRAINED PROPERLY · SUPPORTED AFTERWARDS

IMPLEMENTATION BY PENPAPPER IT SOLUTIONS — SISTER COMPANY OF UPNEXT CAREER (OPC) PVT LTD